Fund Allocations and Marketing
We will raise funds through our token sales. The collected funds from the token saled will be used primarily for the manufacturing of our yachts. In addition, part of the funds will be used for marketing the entire project (such as attending International Boat Shows). In conjunction with our partnership agreements, the first of our new yacht design will be painted with Partner colors and branded with logos. This will sail to both the ANNAPOLIS and Miami International Boat Shows for advertising and brand exposure.
The Annapolis and Miami Boat Shows provide the most visible branding possible for yachts. Their customers are among the most affluent consumers in the United States with access to unparalleled disposable income. The greater Washington metropolitan area, home to six million, is one of the wealthiest in the United States. Nearly ten percent of all households in Northern Virginia, suburban Maryland and Washington D.C. have an annual income in excess of $200,000, compared to only four percent nationally. Show attendees hail from all 50 states and international visitors travel to Annapolis from 23 countries, making up 20 percent of their ticket sales. Attendee Demographics: - Meet up to 100,000 affluent boaters and 1500 exhibitors. - Half of the visitors earn between $100,000 and $250,000 annually - 20 percent earn between $250,000 and one million dollars. - Half are between the ages of 40 and 60, at the pinnacle of their career, with significant purchasing power. - One-third are women and represent an important factor in decision-making.
Why we must send a yacht to the Boat Shows? - Improve your relationship with the affluent maritime community. - Boost both Salient Yachts and Partner company’s name and brand recognition in the greater Baltimore / Washington region, across the country, and around the world. - Raise public opinion of our companies among boaters. - Promote our products and services to the maritime clientele. - Connect our brands with some of the most prestigious names in the maritime industry.
The above exposure is a unique opportunity for Cryptocurrency and DeFi
Furthermore, we are currently in discussions with crews to enter the first Yacht in the Cape to Rio yacht race in the hopes to win the class category before sailing up for the boat shows. This will give us even more exposure!